Michaela Eschenmoser



Hi I’m Michaela, a UX Researcher and Freelance Journalist



PUBLICATIONS AND PROJECTS



Amelia Earhart - Sie wollte mehr sein als nur Passagierin



Article published in Neue Zürcher Zeitung both print and online





Amelia Earhart übertrumpfte in ihrem Vorwärtsdrang sogar Flugpioniere wie Charles Lindbergh. Eine Nachahmerin der Nordamerikanerin kommt aus der Schweiz.


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NZZ Companion: How we successfully developed a personalised news application



Article published on Medium by Rouven Leuener





We were lucky enough to have been among the participants of the Digital News Initiative. After 12 months of work, and now we believe it is time to share our insights so that everyone can grow and learn with us.


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Applied methods in agile team



Website that showcases some of our learnings





Selected to be part in the first cross-functional, self-organised team at NZZ. Over the course of 6 months our pilot team worked on increasing digital conversion as well as gaining learnings around how agile teams should operate within NZZ. We learnt hands-on to work with tools like the Lean Startup methodology, OKRs, as well as concrete tools to deal with complexity, speed and uncertainty in a VUCA world.


look at methods

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I will be glad to hear from you about a new exciting project!








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